TG3DP - (re)packaging

elro is a music duo founded in Brighton but now based in the south of England. Their EP, released in May 2023, compiles a series of tracks to fit the indie vibe of the group.

I designed the original EP cover at the time of release, but was never happy with the results. For this project, I chose to rebrand, whilst also considering the introduction of analog listening; an option that I don’t have with the original album. I also created an accompanying 7” single and poster to create a series of deliverables.

The design choices for the deliverables link back to their costal routes, featuring iconic photographs of Brighton’s seafront. Each design uses serif typefaces to create a minimal yet trendy look.

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Branding and persuasion